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Qualitative Market Research

The Approved Suppliers listed below have entered into an agreement with the University of Toronto to provide Qualitative Market Research Services. Contracts are valid until September 2019.

Qualitative Market Research Services include but are not limited to:

  • Discussion guide development and testing
  • Audience and facility recruitment, if required
  • Moderating
  • Analysis
  • Reporting: full report, executive summary, debrief presentation

How to Order

Threshold Purchasing Method
$0 – $4,999.99
  • PCard, Certified Invoice, FIS Purchase Order
    • 1 quote required
$5,000 – $24,999.99
  • FIS Purchase Order
    • 1 quote required
$25,000 – $99,999.99
$100,000.00+ Contact Procurement Services for a recommendation

Approved Suppliers

Supplier Contact Information
Ipsos Reid Brad Griffin

Malatest Bess Ashby

Nielsen Cynthia Pachovski
Vice-President, Advertiser Direct
Tel: (416) 355-68053

Rand-logo Lee Rand

StrategicCounsel-logo Michael Sullivan